MSc in EU-Asia Digital Marketing & Business

Next intake:2026

The specialist postgraduate programme that empowers executives in modern living and cultures. Unlock the Digital Landscape of the EU-Asia Business market.

Duration: 12-18 months

Degree: Master of Science

Full time

English

Gain insights into European and Asian market dynamics

This pioneering double degree will offer you the knowledge and expertise to bridge digital transformations between Europe and China.

Why this programme ?

  • Live, study and work in the heart of the world’s biggest luxury market.
  • Master the creative and managerial skills sought after by world leading global luxury companies.
  • A programme co-created by 2 pioneering institutions, that offers outstanding value.

FAQ for MSc in EU-Asia Digital Marketing and Business

Are there any prerequisites for the MSc in EU-Asia Digital Marketing and Business programme?

Applicants should hold a 4-year Bachelor Degree or a 3-year Bachelor Degree with a minimum of 3 years of relevant professional experience, ideally with some exposure to digital marketing or international business concepts.

What are the admission requirements for international students for the MSc in EU-Asia Digital Marketing and Business?

International students must meet the same academic requirements and may need to demonstrate proficiency in English, with a focus on understanding digital marketing concepts.

How long is the MSc in EU-Asia Digital Marketing and Business programme?

The programme is a full-time course that lasts 12 months, providing an intensive and comprehensive education in digital marketing and business across Europe and Asia

What will I learn in the MSc in EU-Asia Digital Marketing and Business programme?

You will gain insights into European and Asian market dynamics, mastering the creative and managerial skills sought after by world-leading global companies. The curriculum covers digital marketing strategies, consumer behaviour, and business management across Europe and Asia.

What are the key features of the MSc in EU-Asia Digital Marketing and Business programme?

This programme is taught entirely in English and takes place in Paris and Shanghai, two major hubs for the digital industry. It offers a distinctive blend of technical and managerial expertise in digital marketing, with a strong focus on the European and Asian markets

What career opportunities are available after completing this MSc in EU-Asia Digital Marketing and Business?

Graduates can pursue careers in digital marketing, international business management, e-commerce, and roles that involve strategic planning and management within the digital sector across Europe and Asia

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Programme
Etudiantes entrepreneuriat en cours

MSc in EU-Asia Digital Marketing & Business

The MSc in EU-Asia Digital Marketing & Business prepares you for careers in digital marketing with a focus on European and Asian markets. This programme combines creative and managerial skills with international experience in Shanghai.